Privacy Policy

The Central California Asthma Collaborative (CCAC) is committed to protecting the privacy and confidentiality of the individuals and communities we serve. Our relationship with you is built on trust and respect, and we take the responsibility of safeguarding your personal information seriously.

This Privacy Policy explains how we collect, use, protect, and share information obtained through our website, programs, services, outreach, and communications.

Who we are

Our website address is: https://www.centralcalasthma.org.

Information We Collect

CCAC may collect personal information that you voluntarily provide, including but not limited to:

  • Name, address, phone number, and email address

  • Information submitted through contact forms, applications, event registrations, or surveys

  • Supporting documentation provided for program eligibility or services

  • Information shared during outreach, assessments, enrollment, or education activities

We may also receive information from trusted partners, service providers, or affiliates when necessary to deliver services, conduct research, or evaluate program eligibility.

In addition, we may automatically collect limited, non-identifiable information when you visit our website, such as IP address, browser type, device type, pages visited, and time spent on pages, to help improve website performance and user experience.

How We Use Your Information

Information collected by CCAC may be used to:

  • Provide services, education, referrals, or program support

  • Determine eligibility for programs or benefits

  • Communicate about services, updates, events, or opportunities

  • Conduct research, evaluation, and data analysis to improve programs

  • Meet reporting, compliance, or funding requirements

When information is used for research or evaluation, it is handled in aggregated or de-identified form whenever possible and in accordance with applicable laws and confidentiality standards.

Health Information and CARES Program Services (HIPAA-Adjacent Notice)

Some CCAC programs, including the Comprehensive Asthma Remediation and Education Service (CARES), may involve the collection of health-related information to provide services, education, referrals, or program evaluation.

CCAC is not a covered entity under the Health Insurance Portability and Accountability Act (HIPAA); however, we take the privacy and confidentiality of health-related information seriously and apply safeguards consistent with HIPAA principles when applicable. Health-related information is used only to support services, improve outcomes, meet reporting requirements, or conduct approved research and evaluation activities.

Access to health-related information is limited to authorized staff and partners who require it to perform their duties, in accordance with applicable state and federal privacy laws.

Information Sharing and Disclosure

CCAC maintains strict physical, electronic, and procedural safeguards to protect your personal information. Access is limited to authorized staff, partners, or service providers who need the information to carry out program activities.

We may share information with trusted partners, affiliates, researchers, or service providers only as permitted by law and only when necessary to:

  • Deliver services or benefits

  • Conduct program evaluation or research

  • Meet legal, regulatory, or funding requirements

CCAC does not sell or rent personal information to third parties.

Website Analytics, Cookies, and Tracking Technologies

CCAC uses cookies and similar technologies to support website functionality, understand how visitors interact with our site, improve user experience, evaluate outreach effectiveness, and support communications and advertising.

Tools We May Use Include:

  • Google Analytics – to analyze website traffic and usage patterns

  • Microsoft Clarity – to understand user interactions such as scrolling, clicks, and navigation

  • Hotjar – to collect aggregated feedback and usability insights

  • Advertising and Performance Pixels (such as Meta/Pixl) – to measure the effectiveness of outreach and advertising campaigns

  • Mailchimp – to support email sign-ups, newsletters, and program communications

Information collected through these tools may include:

  • IP address (anonymized when possible)

  • Device and browser type

  • Pages visited and time spent on the site

  • General geographic location (city or region level)

  • Interactions with ads or referral links

This information is used only for analytics, outreach improvement, and communication purposes and is not used to personally identify individuals.

Advertising and Remarketing

CCAC may use third-party advertising platforms, including Meta (Facebook and Instagram), to share information about programs and services. These platforms may use cookies or pixels to display relevant content to users who have interacted with our website or communications.

You can manage how ads are shown to you by adjusting your ad preferences through the relevant platforms or by disabling cookies in your browser settings.

Comments

When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Cookie Consent and Your Choices

You may choose to accept or manage cookie preferences through our website’s cookie consent banner. Essential cookies required for website functionality are always enabled. You may disable non-essential cookies through your browser or cookie settings, though doing so may affect certain website features.

To learn more about how Google uses data from sites that use its services, visit:
https://policies.google.com/privacy

If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select "Remember Me", your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

If you request a password reset, your IP address will be included in the reset email.

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profile. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes.

Where your data is sent

Visitor comments may be checked through an automated spam detection service.

External Links

Our website may include links to external websites operated by partners or third parties. CCAC is not responsible for the privacy practices or content of those websites. We encourage you to review their privacy policies.

Policy Updates

This Privacy Policy may be updated periodically to reflect changes in practices, tools, or legal requirements. Updates will be posted on this page with a revised effective date.

Contact Us

If you have questions or concerns about this Privacy Policy or CCAC’s data practices, please contact:

Central California Asthma Collaborative
Email: info@centralcalasthma.org
Phone: (559) 272-4874